How to Pick the Perfect Robot for Your Show, Event or Trade Show
Robots aren’t just for factories anymore — they’re the ultimate showstoppers for events, trade shows, and live experiences. Whether you want to turn heads, engage crowds, or leave a lasting impression, the right robot can make your event unforgettable. But with so many types of robots available, how do you choose the right one?
Here’s a guide to help you pick the perfect robot for your event, tailored to your goals, audience, and budget.
1. Define the Purpose of the Robot
Ask yourself: What do I want this robot to do at my event?
Attract attention? Choose a robot with visual impact, like a towering humanoid or LED-covered dancer.
Engage and interact? Go for a robot with AI capabilities that can speak, answer questions, and hold conversations.
Inform or entertain? Consider robots that deliver presentations, run games, or offer product information.
Serve or support? Robots that serve drinks, guide guests, or hand out brochures can blend novelty with function.
🛠 Pro tip: Match the robot’s role to your event’s goal — lead generation, brand awareness, social media buzz, or product education.
2. Know Your Audience
Think about who will be attending:
Families and kids: Go with fun, friendly robots that can dance, joke, or take selfies.
Tech-savvy professionals: Use robots that show off the latest AI, robotics, or automation tech.
Corporate guests or VIPs: Opt for sleek, high-end robots that demonstrate class and innovation.
The right robot will amplify your brand’s message and connect with your crowd on an emotional level.
3. Match the Robot to Your Brand
Robots are brand ambassadors. Choose a robot that reflects your tone and values:
Futuristic and innovative? Try humanoid or AI-driven robots like Pepper or Temi.
Fun and playful? Go for entertainment robots with dance routines or costumes.
Professional and polished? Use a digital signage robot that delivers your pitch flawlessly.
🎯 Tip: Ask your robot hire company if branding is possible — many robots can be customised with your logo, colours, or even voice lines.
4. Consider Your Event Space
Location, layout, and noise levels can affect your robot’s performance.
Small booths? Choose compact robots like concierge bots or tabletop AI.
Large open areas? Use mobile robots that can roam and draw a crowd.
Noisy environments? Look for robots with clear speakers or LED displays to communicate visually.
Also, factor in flooring — some robots can’t move on carpet or uneven surfaces.
5. Set Your Budget Early
Robot hire can range from affordable to premium depending on:
Duration of hire (hourly, daily, multi-day)
Travel and accommodation (if the event is outside London)
Number of operators required
Customisations (branding, programming, voice)
💡 Budget smart: Sometimes hiring two smaller robots can deliver more engagement than one large one — depending on your audience.
6. Check Support and Staffing
Robots often come with trained operators or engineers. Make sure:
The hire includes setup and on-site support
The robot has a human handler for smooth crowd interaction
The team can troubleshoot technical issues on the fly
At Robots of London, we always provide a full support package to ensure your robot performs perfectly from start to finish.
7. Choose a Trusted Robot Provider
Finally, choose a provider with a proven track record in event robotics. Look for:
Experience across corporate events, exhibitions, and brand activations
A wide selection of robots to choose from
Strong client testimonials or case studies
Willingness to visit your venue and advise on setup
Ask for a demo or virtual walkthrough — a reliable provider will be happy to help.
Popular Robots for Events
Here are some crowd-favourites available from Robots of London:
Robot Name | Role | Ideal For |
---|---|---|
Pepper | Talking humanoid | Trade shows, retail, product demos |
Temi | AI receptionist & tour guide | Exhibitions, welcome areas |
LuckiBot | Digital signage and chatbot | Marketing activations, info points |
DSR+ Robot | Industrial digital signage robot | Warehouses, factories, indoor expos |
Robot Waiters | Food and drink service | VIP areas, hospitality events |
Dancing Robots | Pure entertainment | Launches, parties, kids events |
Supercharge Your Event with Robot Consulting & Recruitment
Need more than just a robot?
Let our team help you design a robotic strategy for your event or brand activation — or even recruit robotics talent to support your in-house team.
📧 Email: SALES@ROBOTSOFLONDON.CO.UK
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